Four years ago, after 30 years of owning and building large successful Apparel manufacturing companies, I did a major, "do-over", and left the industry I grew up in. I adopted the slogan Change is Good!, and had it TRADEMARKED to Screen Print & Embroider on all apparel, like Nike's "Just Do It.". Change is Good!, not only took over my personal thoughts, but it became part of my business life. While this slogan was a great way to market my newly created Promotional Products Company, a fun, uplifting personal element developed, which took on a life of its own. I started to give out hats with Change is Good! embroidered on the front and my website on the back. To my amazement and delight, everyone loved the hat with Change is Good! on it. As one new friend declared; Change is Good! speaks to you. It's personal and it is being used by a lot of people to move forward in their lives and to stimulate dialogue between the important people in their lives. It's all about attitude. It's all about positive expectancy. If you see change as being good, it will do wonders for your journey, or your "Magical Mystery Tour", as I like to put it. Whatever you decide I wish you the best. See you on the open road....
Regards,
Barry Sarner
BARRY’S HISTORY
Barry Sarner barry@changeisgood.us
2004- Present Founder and Owner Imprint Alliance Group LLC –Design, manufacturing and distribution of
Branded Merchandise -www.changeisgoodusa.com.
Also Founded and Own www.changebythepeople.com and www.reachoutusa.com
Trademarked and own the Slogan “CHANGE IS GOOD”
1990-2004 Co-Owner ,Jeffrey Craig Ltd.- Ladies apparel manufacturer -Merged ISR International Ltd. with Jeffrey Craig Ltd.
Personally was responsible for $15 of the $65 million in sales. Was also responsible for all Production and distribution of the apparel.
1985-1990 Founder and Sole Owner, ISR International Ltd.- Ladies apparel manufacturer …
Started a company alone from scratch and grew it to $10 million of sales volume. Managed operations and a staff of 28.
Founded and owned A.N.D retail stores . Mix and match garment dyed concept.
1978-1985 Founder and Partner, Cinnabar Lane Ltd. – Entered the apparel industry….Ladies apparel manufacturer
Along with 2 partners built a $15 million business from scratch. Was responsible for $8 million in sales, for all design and shared production responsibilities
1975-1978 E.F. Hutton - Stockbroker and Commodities Broker
1975 Queens College Flushing N.Y. BA in Accounting and Economics